Sold more than 5 million copies over the past 50 years in Japan alone, this long-standing book gives readers enduring insights by K. Matsushita into how to live a meaningful life as a human being. Translated into various languages already, he wished it to be sold more than 100 million copies all over the world. His time-tested thinking will surely be a useful guideline when making decisions in the course of your life.
Sold more than 5 million copies over the past 50 years in Japan alone, this long-standing book gives readers enduring insights by K. Matsushita into how to live a meaningful life as a human being. Translated into various languages already, he wished it to be sold more than 100 million copies all over the world. His time-tested thinking will surely be a useful guideline when making decisions in the course of your life.
（Available only in E-book format）
Management based on the principle of collective wisdom not only leads to better business performance, it also fosters the growth of individual human potential. From Konosuke Matsushita's own experience and observations, employees grow in insight and ability even if their supervisor is the most average of people, as long as that supervisor is a willing listener and is determined to work harder than anyone else to mobilize the human resources available to him or her. This is how humankind’s tremendous potential will be fully realized.
[Note: "Part Two:Memorable Encounters" is not included in this E-book version.]
（Available only in E-book format）
Konosuke Matsushita, founder of Panasonic Corporation, himself faced inexperience, recession, hard times, and the day-to-day worries of a business executive. In every situation he anguished, thought, and found a way to solve the problem and move forward. Echoing the conviction, common sense, and simplicity that were his trademark, “Zest for Management” brings together excerpts from interviews and lectures by the founder during his lifetime that touch on the timeless concerns that entrepreneurs and management executives confront. We believe these words of wisdom offer a guiding hand, even in these quite different times, in coping with the challenges of business management.
“This collection sets forth my management principles, or my management philosophy; that is, my basic thoughts on how to manage an enterprise based on 60 years of experience and lessons learned. The term ‘management philosophy’ sounds perhaps a bit grandiose, as this work is neither the result of disciplined academic study nor a systematically developed treatise. Rather, it is a compilation of practical lessons which, in my experience, will surely create the foundations for success for any company that builds its management upon them.” (from the Preface)
（Available only in E-book format）
（Available only in E-book format）
The century that Konosuke Matsushita’s life (1894-1989) nearly spanned was a tumultuous period for Japan and the world. He faced many difficulties and hardships in rapidly changing times, and he threw himself completely into every endeavor he undertook to overcome each challenge.
(Available only in E-book format)
Konosuke Matsushita firmly believes, “Ideas, implementation, and reflection are very important in business. I myself am struck anew by just how important this basic stance really is.” This e-book contains a wide range of talks Matsushita made and essays he composed from time to time while at work with Matsushita Electric (now Panasonic Corporation). The essences of doing business that he acquired through the operation of his own business and through deep contemplation are still rock solid and guideposts for all businesspeople.
（Available only in E-book format）
Konosuke Matsushita engaged in business for more than 80 years, since he was nine years old. He thought about man and society through his long business life and various experiences to seek peace, happiness, and prosperity for the world. This book was originally published in Japanese in 1972, and will give us hints and ideas to the question “What is man and how should man act in society?” He said, “I have limited my discussion in this volume to what seems to me to be the most basic and important aspects of man. I sincerely hope that this book will make a small contribution to the realization of peace, happiness and prosperity.”
（Available only in E-book format）
The essays included here reflect Konosuke Matsushita’s convictions on topics ranging from many ways industry can help improve living conditions in local communities and environment, to people-to-people diplomacy, the benefits of sensible competition, perspectives on natural resources, and even ideas on integrating ex-convicts back into society.
